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The collaboration
Craze with Bravery Bar, yes indeed.
On the occasion of RUNEXPRESS, Craze and Club Effe present a capsule collection that combines beer and running culture.
A project born to accompany a group of young people on an unconventional journey: five European cities, five days of running, one stage per day.
From Milan to Paris, passing through Brussels, Amsterdam, and Berlin.
A can designed to travel with them.
From Milan to Berlin, through every stop, every run, every finish line.
The official beer of RUNEXPRESS: a light, urban, and shared symbol of this European journey.
A collaboration that thrives on travel, community, and identity.
Between performance and lightness.
Between the streets and contemporary culture.
More than just beer.
A way to run the world.
We don't make beers for everyone.
We make them with you.
We study your brand, your people, your style.
We create the beer that represents you.
From taste to label, everything is born together.
Here, you don't order a beer, you create it.
Frequently asked questions
What does Craze mean?
It's our obsession.
The one for things done well, with taste and identity. Craze is energy, collaboration, and beers that are remembered.
What types of products can we create?
Beers tailored to your needs, taylored.
From cans to bottles to kegs.
Different styles, personalized labels, dedicated packaging. If you have an idea, we'll turn it into a real beer.
On average, how long does it take for a collaboration to be born?
It depends on how hard you want to push.
Usually, we design, produce, and package everything in 3 weeks.
We'll hurry, you get the counter ready.
What should I worry about?
You're welcome, almost.
We handle everything: recipe, design, production, storage, and delivery.
You choose the direction and drink the result.
Do you also do events?
Yes, and we have fun too.
Here too, we take care of everything ourselves, including the videomaking.
From launch parties to live collabs, we bring beer where things happen.
