{"product_id":"on-fire","title":"On Fire","description":"\u003cstyle\u003e\n.craze-coach{width:100%;margin-top:20px;font-family:inherit;color:#000}\n.craze-coach-kicker{display:inline-block;margin:0 0 16px;padding:6px 9px;border:1px solid currentColor;font-size:10px;line-height:1;font-weight:800;letter-spacing:.17em;text-transform:uppercase}\n.craze-coach-meta{margin:0 0 20px;font-size:11px;line-height:1.35;font-weight:700;letter-spacing:.12em;text-transform:uppercase;opacity:.58}\n.craze-coach-title{margin:0 0 24px;font-size:clamp(38px,4.8vw,58px);line-height:.9;font-weight:900;letter-spacing:-.045em;text-transform:uppercase}\n.craze-coach-lead{margin:0 0 22px;font-size:clamp(21px,2.6vw,28px);line-height:1.15;font-weight:900;letter-spacing:-.025em}\n.craze-coach-intro{margin-bottom:30px}\n.craze-coach-intro p{margin:0 0 15px;font-size:15px;line-height:1.55}\n.craze-coach-intro p:last-child{margin-bottom:0}\n.craze-coach .craze-lang-en{display:none}\nhtml[lang^=\"en\"] .craze-coach .craze-lang-it{display:none!important}\nhtml[lang^=\"en\"] .craze-coach .craze-lang-en{display:block!important}\n.craze-360{width:100%;text-align:center;padding:21px 12px 25px;margin:32px 0 34px;border-top:1px solid #1a1a1a;border-bottom:1px solid #1a1a1a;box-sizing:border-box}\n.craze-360-symbol{display:flex;justify-content:center;align-items:center;margin:0 auto 9px;color:#111}\n.craze-360-symbol svg{display:block;width:42px;height:30px}\n.craze-360-title{margin:0 0 6px;font-size:14px;line-height:1.15;font-weight:800;letter-spacing:.045em;text-transform:uppercase}\n.craze-360-subtitle{margin:0 auto;max-width:420px;font-size:12px;line-height:1.35;font-weight:500;color:#8a8a8a}\n.craze-coach-beer{margin-bottom:32px}\n.craze-coach-label{margin:0 0 13px;font-size:11px;line-height:1;font-weight:900;letter-spacing:.16em;text-transform:uppercase}\n.craze-coach-beer-title{margin:0 0 8px;font-size:28px;line-height:1.03;font-weight:900;letter-spacing:-.025em;text-transform:uppercase}\n.craze-coach-beer-meta{margin:0 0 17px;font-size:19px;line-height:1.25;font-weight:800;letter-spacing:-.015em}\n.craze-coach-taste{margin:0;font-size:16px;line-height:1.4;font-weight:700}\n.craze-coach-accordion{border-top:1px solid #1a1a1a}\n.craze-coach-accordion:last-of-type{border-bottom:1px solid #1a1a1a}\n.craze-coach-accordion summary{list-style:none;cursor:pointer;padding:19px 0;display:flex;align-items:center;justify-content:space-between;gap:20px}\n.craze-coach-accordion summary::-webkit-details-marker{display:none}\n.craze-coach-accordion-label{font-size:16px;line-height:1.15;font-weight:800;letter-spacing:.025em;text-transform:uppercase}\n.craze-coach-accordion-plus{position:relative;width:18px;height:18px;min-width:18px}\n.craze-coach-accordion-plus::before,.craze-coach-accordion-plus::after{content:\"\";position:absolute;background:#000;transition:transform .2s ease}\n.craze-coach-accordion-plus::before{width:16px;height:1.5px;left:1px;top:8px}\n.craze-coach-accordion-plus::after{width:1.5px;height:16px;left:8px;top:1px}\n.craze-coach-accordion[open] .craze-coach-accordion-plus::after{transform:rotate(90deg)}\n.craze-coach-accordion-content{padding:0 0 24px;font-size:15px;line-height:1.55}\n.craze-coach-accordion-content p{margin:0 0 14px}\n.craze-coach-accordion-content p:last-child{margin-bottom:0}\n.craze-coach-bold{font-weight:800}\n.craze-coach-ending{margin-top:36px;padding-top:25px;border-top:2px solid #000;text-transform:uppercase}\n.craze-coach-ending span,.craze-coach-ending strong{display:block}\n.craze-coach-ending span{margin-bottom:5px;font-size:11px;line-height:1;font-weight:800;letter-spacing:.17em}\n.craze-coach-ending strong{font-size:clamp(29px,4.2vw,45px);line-height:.92;font-weight:900;letter-spacing:-.04em}\n@media screen and (max-width:749px){\n.craze-coach-meta{font-size:10px}\n.craze-coach-title{font-size:42px;margin-bottom:22px}\n.craze-coach-lead{font-size:22px}\n.craze-360{padding-top:19px;padding-bottom:23px;margin-top:28px;margin-bottom:30px}\n.craze-360-title{font-size:13px}\n.craze-360-subtitle{font-size:11.5px}\n.craze-coach-beer-title{font-size:27px}\n.craze-coach-beer-meta{font-size:19px}\n.craze-coach-ending{margin-top:32px}\n.craze-coach-ending strong{font-size:34px}\n}\n\u003c\/style\u003e\n\n\u003cdiv class=\"craze-coach\"\u003e\n\n\n\u003cdiv class=\"craze-lang-it\"\u003e\n\n\n\u003cdiv class=\"craze-coach-kicker\"\u003eCRAZE PER CALCIO · ALLENATORI\u003c\/div\u003e\n\n\u003cdiv class=\"craze-coach-meta\"\u003eON FIRE · ALLENATORI · CRAZE\u003c\/div\u003e\n\n\u003ch2 class=\"craze-coach-title\"\u003eON\u003cbr\u003eFIRE.\u003c\/h2\u003e\n\n\u003cdiv class=\"craze-coach-lead\"\u003ePADRE IS ON FIRE.\u003c\/div\u003e\n\n\n\u003cdiv class=\"craze-coach-intro\"\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003eUn frate, qualche diavoletto e una curva che non ha più smesso di cantare.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIl Padre predicava calma. Intorno a lui, però, c’era il diavolo: quello rosso, con undici giocatori e un’intera città che aveva voglia di tornare a vincere.\u003c\/p\u003e\n\n\u003cp\u003eNel 2022 ha riportato lo Scudetto sulla sponda rossonera di Milano dopo undici anni. Sorriso misurato, giacca da campo, una squadra cresciuta partita dopo partita. Poi quel coro è diventato una colonna sonora: \u003cstrong\u003eis on fire.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eLa nostra etichetta lo trasforma in un santo della panchina, con tanto di saio, rosario e tentazioni tutt’intorno. Una santità decisamente poco canonica.\u003c\/p\u003e\n\n\u003cp\u003eLa fede può essere una cosa seria. Il terzo tempo un po’ meno.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003cdiv class=\"craze-360\"\u003e\n\n\u003cdiv class=\"craze-360-symbol\" aria-hidden=\"true\"\u003e\n\n\u003csvg viewbox=\"0 0 48 34\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"\u003e\n\u003crect x=\"20\" y=\"7\" width=\"8\" height=\"20\" rx=\"2\" stroke=\"currentColor\" stroke-width=\"1.4\"\u003e\u003c\/rect\u003e\n\u003cpath d=\"M21.5 9.5H26.5\" stroke=\"currentColor\" stroke-width=\"1.2\" stroke-linecap=\"round\"\u003e\u003c\/path\u003e\n\u003cpath d=\"M21.5 24.5H26.5\" stroke=\"currentColor\" stroke-width=\"1.2\" stroke-linecap=\"round\"\u003e\u003c\/path\u003e\n\u003cpath d=\"M17 11C9.5 12.2 5 14.5 5 17C5 20 11.5 22.7 18 23.5\" stroke=\"currentColor\" stroke-width=\"1.4\" stroke-linecap=\"round\"\u003e\u003c\/path\u003e\n\u003cpath d=\"M8.5 8.8L6 12.3L10.2 12.7\" stroke=\"currentColor\" stroke-width=\"1.4\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003c\/path\u003e\n\u003cpath d=\"M31 10.5C38 11.4 43 14 43 17C43 20.1 36.7 22.6 30 23.5\" stroke=\"currentColor\" stroke-width=\"1.4\" stroke-linecap=\"round\"\u003e\u003c\/path\u003e\n\u003cpath d=\"M39.5 25.2L42 21.7L37.8 21.3\" stroke=\"currentColor\" stroke-width=\"1.4\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003c\/path\u003e\n\u003c\/svg\u003e\n\n\u003c\/div\u003e\n\n\u003cp class=\"craze-360-title\"\u003eESPLORA LA LATTINA · 360°\u003c\/p\u003e\n\n\u003cp class=\"craze-360-subtitle\"\u003eSeconda immagine · Tocca per ruotarla\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003cdiv class=\"craze-coach-beer\"\u003e\n\n\u003cdiv class=\"craze-coach-label\"\u003eLA BIRRA\u003c\/div\u003e\n\n\u003cdiv class=\"craze-coach-beer-title\"\u003eBIRRA ARTIGIANALE ITALIANA\u003c\/div\u003e\n\n\u003cdiv class=\"craze-coach-beer-meta\"\u003eSESSION IPA · 4% VOL\u003cbr\u003eGLUTEN FREE AMERICAN PALE ALE · 5% VOL\u003cbr\u003e33 CL\u003c\/div\u003e\n\n\u003cp class=\"craze-coach-taste\"\u003eAccesa, aromatica, senza bisogno di benedizione.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003cdetails class=\"craze-coach-accordion\"\u003e\n\u003csummary\u003e\u003cspan class=\"craze-coach-accordion-label\"\u003eSCOPRI LA BIRRA\u003c\/span\u003e\u003cspan class=\"craze-coach-accordion-plus\"\u003e\u003c\/span\u003e\u003c\/summary\u003e\n\u003cdiv class=\"craze-coach-accordion-content\"\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003eSESSION IPA · 4% VOL\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eUna Session IPA fresca e aromatica, con note agrumate e floreali e sfumature resinose ed erbacee.\u003c\/p\u003e\n\n\u003cp\u003eCorpo snello, bevuta dissetante e finale lievemente amaro: carattere deciso, senza complicazioni.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003eGLUTEN FREE AMERICAN PALE ALE · 5% VOL\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDorata e scorrevole, con Citra, Amarillo ed Ekuanot: note agrumate ed erbacee, sostenute da una delicata base maltata.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003eGLUTEN FREE. DIVERSA ANCHE FUORI.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eLa versione Gluten Free utilizza una lattina realizzata con materiale riciclato. La resa cromatica può risultare leggermente diversa rispetto alla versione standard.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/details\u003e\n\n\u003cdetails class=\"craze-coach-accordion\"\u003e\n\u003csummary\u003e\u003cspan class=\"craze-coach-accordion-label\"\u003eON FIRE\u003c\/span\u003e\u003cspan class=\"craze-coach-accordion-plus\"\u003e\u003c\/span\u003e\u003c\/summary\u003e\n\u003cdiv class=\"craze-coach-accordion-content\"\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003ePadre, perdonali: non sanno quanto pressano.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eHa costruito una squadra capace di far cantare uno stadio intero, e il soprannome è rimasto anche quando la stagione è finita.\u003c\/p\u003e\n\n\u003cp\u003eTra sacro e profano, questa lattina gioca con tutto: il frate, i piccoli diavoli e quel ritornello che parte da solo appena qualcuno dice «on fire».\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003ePADRE IS ON FIRE.\u003cbr\u003eALLELUIA AL 90°.\u003c\/strong\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/details\u003e\n\n\u003cdetails class=\"craze-coach-accordion\"\u003e\n\u003csummary\u003e\u003cspan class=\"craze-coach-accordion-label\"\u003eCRAZE PER CALCIO · ALLENATORI\u003c\/span\u003e\u003cspan class=\"craze-coach-accordion-plus\"\u003e\u003c\/span\u003e\u003c\/summary\u003e\n\u003cdiv class=\"craze-coach-accordion-content\"\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003eSei allenatori. Sei lattine. Nessuna conferenza stampa tranquilla.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eCRAZE PER CALCIO mette in lattina il calcio che conosciamo a memoria: panchine bollenti, frasi immortali, gesti tecnici e meme da spogliatoio.\u003c\/p\u003e\n\n\u003cp\u003eDentro, birra artigianale italiana. Fuori, personaggi che una telecamera a bordo campo non riuscirà mai a contenere.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003eLA PARTITA FINISCE.\u003cbr\u003eLA LATTINA RESTA.\u003c\/strong\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/details\u003e\n\n\u003cdiv class=\"craze-coach-ending\"\u003e\n\n\u003cspan\u003ePADRE IS ON FIRE.\u003c\/span\u003e\u003cstrong\u003eAMEN. E CIN CIN.\u003c\/strong\u003e\n\n\u003c\/div\u003e\n\n\n\n\u003c\/div\u003e\n\n\n\u003cdiv class=\"craze-lang-en\"\u003e\n\n\n\u003cdiv class=\"craze-coach-kicker\"\u003eCRAZE PER CALCIO · ALLENATORI\u003c\/div\u003e\n\n\u003cdiv class=\"craze-coach-meta\"\u003eON FIRE · ALLENATORI · CRAZE\u003c\/div\u003e\n\n\u003ch2 class=\"craze-coach-title\"\u003eON\u003cbr\u003eFIRE.\u003c\/h2\u003e\n\n\u003cdiv class=\"craze-coach-lead\"\u003ePADRE IS ON FIRE.\u003c\/div\u003e\n\n\n\u003cdiv class=\"craze-coach-intro\"\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003eOne friar, a few little devils and a crowd that never stopped singing.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThe Padre preached calm. But around him there was a devil: a red-and-black one, with eleven players and an entire city desperate to win again.\u003c\/p\u003e\n\n\u003cp\u003eIn 2022, he brought the league title back to the red-and-black side of Milan after eleven years. A measured smile, a tracksuit and a team that grew match by match. Then the chant became a soundtrack: \u003cstrong\u003eis on fire.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eOur label turns him into a touchline saint, complete with robe, rosary and temptations everywhere. Not exactly your traditional saint.\u003c\/p\u003e\n\n\u003cp\u003eFaith can be serious business. The post-match beers? A little less so.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003cdiv class=\"craze-360\"\u003e\n\n\u003cdiv class=\"craze-360-symbol\" aria-hidden=\"true\"\u003e\n\n\u003csvg viewbox=\"0 0 48 34\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"\u003e\n\u003crect x=\"20\" y=\"7\" width=\"8\" height=\"20\" rx=\"2\" stroke=\"currentColor\" stroke-width=\"1.4\"\u003e\u003c\/rect\u003e\n\u003cpath d=\"M21.5 9.5H26.5\" stroke=\"currentColor\" stroke-width=\"1.2\" stroke-linecap=\"round\"\u003e\u003c\/path\u003e\n\u003cpath d=\"M21.5 24.5H26.5\" stroke=\"currentColor\" stroke-width=\"1.2\" stroke-linecap=\"round\"\u003e\u003c\/path\u003e\n\u003cpath d=\"M17 11C9.5 12.2 5 14.5 5 17C5 20 11.5 22.7 18 23.5\" stroke=\"currentColor\" stroke-width=\"1.4\" stroke-linecap=\"round\"\u003e\u003c\/path\u003e\n\u003cpath d=\"M8.5 8.8L6 12.3L10.2 12.7\" stroke=\"currentColor\" stroke-width=\"1.4\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003c\/path\u003e\n\u003cpath d=\"M31 10.5C38 11.4 43 14 43 17C43 20.1 36.7 22.6 30 23.5\" stroke=\"currentColor\" stroke-width=\"1.4\" stroke-linecap=\"round\"\u003e\u003c\/path\u003e\n\u003cpath d=\"M39.5 25.2L42 21.7L37.8 21.3\" stroke=\"currentColor\" stroke-width=\"1.4\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003c\/path\u003e\n\u003c\/svg\u003e\n\n\u003c\/div\u003e\n\n\u003cp class=\"craze-360-title\"\u003eEXPLORE THE CAN · 360°\u003c\/p\u003e\n\n\u003cp class=\"craze-360-subtitle\"\u003eSecond image · Tap to rotate\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003cdiv class=\"craze-coach-beer\"\u003e\n\n\u003cdiv class=\"craze-coach-label\"\u003eTHE BEER\u003c\/div\u003e\n\n\u003cdiv class=\"craze-coach-beer-title\"\u003eITALIAN CRAFT BEER\u003c\/div\u003e\n\n\u003cdiv class=\"craze-coach-beer-meta\"\u003eSESSION IPA · 4% ABV\u003cbr\u003eGLUTEN FREE AMERICAN PALE ALE · 5% ABV\u003cbr\u003e33 CL\u003c\/div\u003e\n\n\u003cp class=\"craze-coach-taste\"\u003eBright, aromatic. No blessing required.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003cdetails class=\"craze-coach-accordion\"\u003e\n\u003csummary\u003e\u003cspan class=\"craze-coach-accordion-label\"\u003eDISCOVER THE BEER\u003c\/span\u003e\u003cspan class=\"craze-coach-accordion-plus\"\u003e\u003c\/span\u003e\u003c\/summary\u003e\n\u003cdiv class=\"craze-coach-accordion-content\"\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003eSESSION IPA · 4% ABV\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eA fresh, aromatic Session IPA with citrus and floral notes plus resinous and herbal hints.\u003c\/p\u003e\n\n\u003cp\u003eLean, refreshing and gently bitter: plenty of personality, zero unnecessary complications.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003eGLUTEN FREE AMERICAN PALE ALE · 5% ABV\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eGolden and easy-drinking, brewed with Citra, Amarillo and Ekuanot: citrus and herbal notes balanced by a delicate malt base.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003eGLUTEN FREE. DIFFERENT ON THE OUTSIDE TOO.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThe Gluten Free version uses a can made with recycled material. Colours may look slightly different from the standard version.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/details\u003e\n\n\u003cdetails class=\"craze-coach-accordion\"\u003e\n\u003csummary\u003e\u003cspan class=\"craze-coach-accordion-label\"\u003eON FIRE\u003c\/span\u003e\u003cspan class=\"craze-coach-accordion-plus\"\u003e\u003c\/span\u003e\u003c\/summary\u003e\n\u003cdiv class=\"craze-coach-accordion-content\"\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003eForgive them, Padre. They know exactly how hard they press.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eHe built a team that made an entire stadium sing, and the nickname stuck long after the season ended.\u003c\/p\u003e\n\n\u003cp\u003eSacred and profane collide on this can: the friar, the little devils and a chant that starts playing in your head as soon as you hear “on fire”.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003ePADRE IS ON FIRE.\u003cbr\u003eHALLELUJAH AT FULL TIME.\u003c\/strong\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/details\u003e\n\n\u003cdetails class=\"craze-coach-accordion\"\u003e\n\u003csummary\u003e\u003cspan class=\"craze-coach-accordion-label\"\u003eCRAZE PER CALCIO · ALLENATORI\u003c\/span\u003e\u003cspan class=\"craze-coach-accordion-plus\"\u003e\u003c\/span\u003e\u003c\/summary\u003e\n\u003cdiv class=\"craze-coach-accordion-content\"\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003eSix coaches. Six cans. Not one quiet press conference.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eCRAZE PER CALCIO puts football culture on a can: heated touchlines, unforgettable quotes, signature moves and dressing-room memes.\u003c\/p\u003e\n\n\u003cp\u003eItalian craft beer inside. Characters too big for the touchline outside.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong class=\"craze-coach-bold\"\u003eTHE MATCH ENDS.\u003cbr\u003eTHE CAN STAYS.\u003c\/strong\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/details\u003e\n\n\u003cdiv class=\"craze-coach-ending\"\u003e\n\n\u003cspan\u003ePADRE IS ON FIRE.\u003c\/span\u003e\u003cstrong\u003eAMEN. E CIN CIN.\u003c\/strong\u003e\n\n\u003c\/div\u003e\n\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Craze","offers":[{"title":"Session IPA","offer_id":55543076815187,"sku":null,"price":4.9,"currency_code":"EUR","in_stock":true},{"title":"Gluten Free - American Pale Ale","offer_id":55543076847955,"sku":null,"price":5.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0998\/7417\/7363\/files\/Pioli.png?v=1792574253","url":"https:\/\/www.craze.wtf\/en\/products\/on-fire","provider":"Craze","version":"1.0","type":"link"}